There is no one straightforward solution to making the T-Shirt circular. We have the blueprint, getting there is an exciting journey and we invite you to join us along the way. Here, we regularly update you on how far we‘ve completed the circle and share with you our achievements, troubles and learnings.

Journal

Collab
15/08/2020

New campaign WWF x easyessentials

In these strange times our attention is completely absorbed by Corona. Fortunately, WWF is keeping us on our toes with yet another campaign this time for the world's most illegally traded mammal, the pangolin.

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Collab
15/01/2020

easyessentials x Sea Shepherd

We’re proud to collaborate with Sea Shepherd, a non-profit marine conservation organisation that’s committed to defend, conserve and protect marine wildlife and the world’s oceans.

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The circular quest
23/09/2019

Our logo is new!

easyessentials is growing and that includes a beautiful recognizable logo that fits our journey. Isidoor was already our mascot during our presentations and lectures, but from now on he will adorn all our products.

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The circular quest
20/03/2019

Status: Bringing it closer to home

In March, Jos and Léon took off to Portugal. Not to enjoy the warm weather or the beautiful countryside of the Porto area (even though that was a nice side effect), but to seek new innovations and partners and to investigate sourcing in Portugal.

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On the road
14/03/2019

How to make fashion circular @ Erasmus University

Every year, a team of students at Erasmus University organises the Erasmus Sustainability Days – a four-days program full of workshops, lectures and activities all dedicated to sustainability. This year, we’ve been invited to join the event and to talk about circular processes in the fashion industry.

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The circular quest
22/02/2019

Status: Working hard on it

Water is scarce and we want our tee to consume as little as possible. But here‘s the challenge: To avoid synthetic fibres (read more about that here), we produce T-Shirts made of 100% cotton only. Yet cotton is a very thirsty plant.

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On the road
18/02/2019

Circular Fashion Games (part 2: Amsterdam)

Lena is taking part in the Circular Fashion Games, a two-part bootcamp programme bringing together students, designers and young professionals from different disciplinary backgrounds and nationalities to help companies create concepts for a circular fashion future.

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On the road
07/02/2019

Circular Fashion Games (part 1: Eindhoven)

Lena is taking part in the Circular Fashion Games, a two-part bootcamp programme bringing together students, designers and young professionals from different disciplinary backgrounds and nationalities to help companies create concepts for a circular fashion future.

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The circular quest
01/02/2019

Status: check!

One of our main priorities is making our tee plastic-free. That‘s why we‘ve eliminated plastics from all stages of the design, production and distribution of our T-Shirt.

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On the road
20/12/2018

Future Fashion Pioneers

Last week, our team visited the “Future Fashion Pioniers” event organised by VPRO Tegenlicht at Pakhuis de Zwijger in Amsterdam. The event gave fashion pioneers from the Netherlands, who are working hard to make the fashion industry fairer and more sustainable, a platform to present their ideas and projects.

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