Did you know, that our WWF t-shirt can be seen in the latest TV commercial from Albert Heijn! It is in the commercial about the new animal collection album from Albert Heijn, WWF, and Freek Vonk.
WWF has been an important partner over 5 years now and together we are committed to creating a better world for future generations. This shirt fits into the circular economy; it is designed and produced for reuse. That’s why it is made entirely from one material: organic cotton. When new clothing needs to be made from it, materials do not need to be separated first.
The washing instructions are printed directly onto the shirt using water-based ink, so no extra plastic material is needed for a label. It’s the only 100% plastic-free shirt on the market because all material and even the stitching thread are made of cotton.
